Rank
EveryWhere
Search
Lives.
Flat-cost bundles for technical foundation, monitoring, content, and expansion, plus ongoing SEO, AIO, and GEO maintenance across Google, ChatGPT, Perplexity, and AI Overviews.
SEO
AIO
GEO
Monthly Retainer
Full-Stack Visibility
∞
01: SEO Authority Bundles
Flat-cost bundles for technical foundation, monitoring, content, and expansion work: separate from your site build and hosting. Stack any combination; we confirm scope in writing before work starts.
Bundle 1
Technical foundation
$800 one time
Analytics, schema, heatmaps, and Search Console setup: the baseline for everything else.
Includes
- ✓ GA4 custom dashboard and conversion tracking
- ✓ Schema markup (Organization, LocalBusiness, FAQ, Service, and related types)
- ✓ Heatmap and session recording setup
- ✓ Google Search Console setup and sitemap submission
Bundle 2
Monitoring and reporting
$200 per month
Rankings, Search Console, backlinks, and technical crawls: know what is moving and what needs attention.
Includes
- ✓ Keyword rank tracking and reporting
- ✓ Search Console monitoring
- ✓ Backlink profile monitoring
- ✓ GA4 monthly performance report
- ✓ Quarterly technical SEO crawl
Bundle 3
Content engine
$400 per month
Long-tail articles, FAQ snippets, clusters, and an editorial calendar that compounds over time.
Includes
- ✓ Blog and article writing (long-tail keyword targeted)
- ✓ FAQ content for answer and featured snippet boxes
- ✓ Topical authority and content cluster strategy
- ✓ Blog and article calendar
Bundle 4
Competitive strategy and expansion
$100 per month
Gap analysis, landing pages, and topical expansion against competitors in your market.
Includes
- ✓ Content gap analysis vs. competitors
- ✓ Landing page creation (copy and build)
- ✓ Topical authority planning
- ✓ $200 for each additional landing page
02: Monthly Maintenance by Discipline
You can retain us to provide monthly maintenance in one of our specialty areas, pro-rated based on your site’s size and maintenance scope.
SEO
Search Engine Optimization
Traditional: Google and Bing rankings
- Keyword research and monthly opportunity tracking
- On-page optimization (titles, metas, H-tags, schema)
- Technical SEO audit and fix queue (speed, crawlability, CWV)
- Content briefs and optimization recommendations
- Internal linking strategy and execution
- Backlink profile monitoring and outreach
- Google Search Console and Analytics review
- Monthly rankings movement report
AIO
AI Optimization
ChatGPT, Perplexity, Gemini, Copilot
- Brand mention and citation monitoring in AI platforms
- Structured data and FAQ optimization for AI ingestion
- Content reformatting (Q and A, definition, list formats AI prefers)
- Source authority building (Wikipedia, directories, press)
- Monthly prompt testing: how AI platforms describe your brand
- Conversational keyword targeting
llms.txtfile setup and maintenance- AI citation gap analysis and action plan
GEO
Generative Engine Optimization
AI Overviews, SGE, zero-click results
- AI Overview tracking and displacement monitoring
- Featured snippet and zero-click optimization
- Entity building: brand as a recognized knowledge entity
- E-E-A-T content improvements (Experience, Expertise, Authority, Trust)
- Structured content formatting (tables, definitions, step-by-step)
- Knowledge panel optimization
- Citation source development
- Monthly GEO visibility score report
03: How Site Size Changes Your Work
| Site Size | Technical Focus | Content Focus | AIO / GEO Focus | Key Complexity |
|---|---|---|---|---|
| Small 1 to 50 pages | Foundation fixes, speed, schema setup | Core page optimization, basic briefs | Entity setup, LLM.txt, prompt baseline | Low complexity |
| Medium 50 to 500 pages | Ongoing audits, crawl health, internal links | Regular content updates, pillar pages | Citation monitoring, AI Overview tracking | Moderate complexity |
| Large / E-commerce 500 to 5,000 pages | Crawl budget, template-level fixes, faceted nav | Category strategy, product schema, UGC | Brand narrative control across AI platforms | High complexity |
| Enterprise 5,000+ pages | Log file analysis, dev integration, migrations | Editorial calendar, content governance | Competitive AI citation strategy | Enterprise complexity |
04: How Industry Changes Your Approach
⚖️ Legal
Heavy E-E-A-T requirements. Author credentials, bar association citations, case study content.
AIO Priority
GEO Priority
🏥 Healthcare
YMYL rules apply. Physician authorship, peer citations, compliance-aware content strategy.
E-E-A-T Critical
Schema Heavy
💰 Finance
Regulatory sensitivity. Focus on educational content, licensed author attribution, AI trust signals.
AIO Heavy
Compliance
🛒 E-commerce
Product schema, review signals, category optimization, inventory-driven content, Google Shopping.
Technical SEO
Schema Heavy
☁️ SaaS / B2B
Thought leadership, comparison pages, alternative pages. AIO matters most: buyers use AI to shortlist tools.
AIO Priority
GEO Priority
📍 Local Business
Google Business Profile, local citations, geo-targeted content, review generation strategy.
Local SEO
GBP Focus
🏗️ Real Estate
Hyper-local content, neighborhood entity building, AI Overview presence for market queries.
GEO Priority
Entity Building
🎓 Education
Evergreen content strategy, Q and A optimization, featured snippets, AI learning tool citations.
AIO Priority
Content Heavy
Nonprofits and social good
Mission clarity, program pages, donation and volunteer paths, grant-friendly proof, entity consistency for AI answers.
AIO Priority
Trust signals
Faith-based and community orgs
Service times, ministries, mutual-aid listings, local pack presence, and clear answers for “near me” help queries.
Local SEO
GEO Priority
Arts, culture, and education nonprofits
Event schema, evergreen program content, membership and ticket paths, citations in AI learning and culture answers.
Schema Heavy
Content Heavy
Health, housing, and human services
YMYL-aware copy, plain-language program explainers, intake and referral paths, strong E-E-A-T and accessibility.
E-E-A-T Critical
AIO Priority
05: Underserved Markets: Where the Opportunity Is
Skilled Trades and Home Services
Plumbers, HVAC, electricians, roofers: massive local search volume, almost zero AIO/GEO investment. These businesses are invisible in AI answers despite being the most-searched local services. Huge gap, low competition for the service itself.
Mental Health Practices
Therapists, counselors, and group practices are heavily searched in AI chatbots ("find me a therapist who specializes in...") but almost none are optimized for AIO. E-E-A-T is critical and nearly nobody in this space is doing it properly.
Functional Medicine and Wellness Clinics
Exploding search volume for "functional medicine doctor near me," "naturopath for [condition]" etc. These practitioners are underserved by agencies who don't understand the niche. AI tools are increasingly a first step in finding alternative care.
Solo and Small Law Firms
Big legal directories (Avvo, FindLaw) dominate old SEO, but AI tools are disrupting this. ChatGPT and Perplexity increasingly answer "I need a lawyer for X": and solo firms have no one helping them appear there. High-value clients, high ROI.
Independent Real Estate Agents
Zillow and Realtor.com dominate traditional SEO, but individual agents can win via GEO: AI Overviews, neighborhood entity content, and being the expert AI cites for a specific area. Zero agents are doing this strategically.
Independent Restaurants and Food Concepts
"Best [cuisine] near me" and "where should I eat for [occasion]" are prime AI queries. Independent restaurants are invisible in AI answers while chains get cited. This is a wide-open niche: and restaurants typically have no marketing team.
Compounding and Independent Pharmacies
People search AI for medication alternatives, compounding options, and specialty formulations. Independent pharmacies have near-zero online presence strategy. E-E-A-T and AIO optimization could make them the trusted AI-cited source in their region.
Private Schools and Tutoring Centers
Parents increasingly ask AI "what's the best private school in [city] for kids with ADHD?" type queries. Schools do almost no AIO/GEO. First-mover wins are significant, and parent clients have very high referral value once they trust you.
Community and mutual-aid nonprofits
People ask AI where to donate, volunteer, or get help nearby. Lean nonprofits often have weak entity signals and no structured data, so directories and larger brands get cited instead. Clear program pages and consistent NAP close that gap.
Faith-based ministries and outreach
Service times, food pantries, counseling, and community events show up in “near me” and AI answers when listings and site copy match. Many ministries still rely on a Facebook page alone, which leaves Google and answer engines guessing.
Arts, culture, and museums
Visitors ask AI what to see this weekend, how to become a member, and which programs fit kids or accessibility needs. Event schema, plain FAQs, and strong organization markup help smaller cultural orgs get cited alongside big institutions.
Health, housing, and human services nonprofits
Intake, eligibility, and “where can I get help for X” queries are common in AI chat. Accurate program pages, accessible design, and careful YMYL wording make these orgs safer to cite than vague landing pages or outdated PDFs.
Education and youth nonprofits
Parents and partners ask AI about after-school programs, scholarships, and tutoring with a mission focus. Clear grade-level and location content, plus FAQ markup, helps mission-driven education orgs compete with commercial centers.